VI Photography Featured on Voyage ATL
Today we’d like to introduce you to Victoria Inman.
Victoria, can you briefly walk us through your story – how you started and how you got to where you are today.
I began studying photography when I was a high school student. I mostly enjoyed still photography and composition. I was fortunate enough to learn how to develop my photographs from a film in a dark room. I stepped away from photography while in college and in my mid-twenties, began photography again. I first started off by taking some classes, and taking stills again. This was truly a hobby I took back up to keep my creative mind going, while working in the corporate world.
Soon, I was approached to take photos for friends and family. That’s when my love of photographing people really began. I quickly began gravitating to, and specializing in, wedding and newborn photography. However, anytime I have the ability to interact with people, I welcome the opportunity.
Photography is more about taking photos, it’s about the story behind my subjects in the images. My goal is for my photographs to tell a story.
On a personal note, I decided to start my business as a side hustle. My husband and I became debt-free before we got married. To maintain the debt-free life, my photography income helps. I still work full time in management and IT consulting for Jabian Consulting. My photography business is a creative outlet that allows me to give the gift of moments captured to my clients, while providing supplemental income for our family.
Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
The hardest part of my photography work is not comparing work to other photographers. We are all artists, and we each have our own style. A great lesson I learned from a mentor of mine is to only compare my current work to my own work in the past.
A big struggle is, however, is standing behind my pricing structure. Sometimes that means I don’t get business. Unfortunately, the barrier to entry in this career is very low, given the transformation of this industry due to digital cameras. That means that there are many people out there getting a “good camera” and taking photos for significantly less. BUT, again, I’ve learned that good photography is not cheap… and cheap photography is not good. SO… it’s standing behind my rates and recognizing that my work is worth the investment. I have years of experience, and continue to invest in my business, my skills, and most importantly the quality experience I provide my clients.
Alright – so let’s talk business. Tell us about VI Photography – what should we know?
VI Photography stands for Victoria Inman Photography. We serve clients needing photography services for weddings, newborns, portraits, and events throughout the Atlanta area. Our major focus is on Weddings and Newborn photography.
Victoria Inman is a member of Professional Photographers of America (PPA). We specialize in providing experiential, candid, and photo-journalistic style portraits to our clients.
Clients find expectations are managed extremely well with us, commitments are agreed upon beforehand, and final products delivered are greater than expected. Getting photos taken is not something most people do often, but VI Photography makes clients feel comfortable during photo shoots.
Based on client reviews, VI Photography was just named to “The Knot Best of Weddings” 2018 list of the best- and most-rated wedding professionals. We are extremely proud of this recognition, given only 3% of all wedding professionals on The Knot are awarded this this honor.
We are most proud of our membership in providing remembrance photography to families experiencing infant loss through the organization Now I Lay Me Down To Sleep. It’s unfortunate that this is a need, but it is a privilege we have in serving families going through the unimaginable.